Roma have entered into a partnership with Japanese car manufacturer Nissan, reports, www.sportspromedia.com/.
The two parties have signed an agreement to promote and encourage the use of electric vehicles in Italy. The sustainable collaboration will see Nissan branding across the city of Rome and the club's home ground, the Stadio Olimpico.
Furthermore, Giallorossi players will lend their images to a series of advertising campaigns for the zero-emission cars.
"We're proud to welcome Nissan as partner of the Giallorossi," said Umberto Gandini, Roma's chief executive. "Nissan are a prestigious brand with whom we share the same commitment - within our respective areas - of consistently devising new, cutting-edge products to meet the needs of a growing market.
"This new partnership will allow us to once again prove that our company plans to consolidate its position at the top of the sporting and business worlds."