Adelaide United have unveiled Chinese firm CubeGoal as one of their key regional media partners, reports, www.sportspromedia.com/.

The company offers a white-labelled app platform with pre-match statistics, data analytics and news, and will become Adelaide United's official Chinese sports and media partner.

Adelaide United fans in China will be able to use the app for exclusive behind-the-scenes content, including training insights and video.

"From our perspective, it is an exciting step for us to have linked up with CubeGoal," said Adelaide United chief executive Grant Mayer.

"They're China's leading sports data service and we can see this benefitting our club for many years to come. With our squad securing AFC Champions League soccer, there's never been a better time to further our reach into Asia and CubeGoal is a great way for us to do so."