Aston Villa commercial chief Chris Heck insists there's no pressure to sell their best players.

The likes of Ollie Watkins and Douglas Luiz are targets for bigger clubs.

But Heck told the Sunday Times: "They can try all they want.

"But maybe we'll try to buy one of their players. I think this idea that we're here for the taking is dated. And we need to move on from that.

"We're not going away, I can assure you of that.

"When I started here, this was a very proficient and well-run group. But it was focused, at least in my opinion, on the Midlands. We are now focused on the world."