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West Brom launching 'soccer towns' across China

West Brom are going to be big in China - thanks to a series of 'soccer towns'.

The Express & Star says a series of new eco-developments named 'West Bromwich Albion Sports Soccer Towns' are going to be built in China.

Palm, an eco-town development company affiliated with Albion owner Guochuan Lai, has already signed a deal with a governing body in the Guizhou Province to erect its first development.

The company, which was nurtured into a leading landscape architecture firm under Lai's two-decade tenure, plans to build 'five or six' eco-towns in total.

Palm used their affiliation with the Albion brand to help win the contract and the club will help guide the start-up of the new developments.

The Baggies will import their expertise once the eco-towns are built and there are plans for Albion coaches to travel to China and help teach the locals how to play and coach football.

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