Optus, the Australian telecoms group, broke its own audience records during coverage of Saturday's all-English Uefa Champions League final between Liverpool and Tottenham, reports, www.sportspromedia.com/.

Optus, which is owned by Singapore telecoms giant Singtel, reported that its exclusive online telecast of the final of Europe's premier club soccer competition generated 16.5 million live streaming minutes, representing a 20 per cent increase on the previous record set during the company's coverage of the 2018/19 Premier League season.

The Champions League final audience also helped Optus achieve a 150 per cent rise in unique weekly viewers year-on-year.

Corin Dimopoulos, executive head, TV and content, Optus said: "We're delighted with the massive growth of Optus Sport this year and with the amazing feedback we've had from viewers.

"Our broadcast has delivered non-stop thrills and drama and resonated strongly with the large number of football fans in Australia."

Richard Bayliss, Optus Sport executive producer, added: "Our live European football coverage is all about taking viewers to places they've never been before.

"That access, combined with studio coverage we're extremely proud of, has given Australian audiences analysis and reaction from across the continent which enhances our live broadcast of every match."