At first it was Radio Shack now its Blockbuster. Another newspaper has begun encouraging soccer fans to cast a voodoo hex on the United States ahead of Wednesday's World Cup qualifier in Columbus, Ohio.

Readers of the Record could trade in coupons for voodoo-doll likenesses of U.S. players at Blockbuster video stores in Mexico City on Friday. Fans were instructed to use the doll to wish for a Mexico goal.

"Hold a needle firmly between your thumb and index finger and prick slowly the part of the doll where you want to affect the opponent," the instructions say. The back of the doll's jersey read, "Gringos."

U.S.-based electronics retailer RadioShack dropped out as a distribution partner last week after learning details of the campaign. But Record managed to find U.S.-based Blockbuster as a new co-sponsor.

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