Juventus GM Beppe Marotta says they can't compete at the top end of the transfer market.
The Bianconeri are in the Champions League next season and have said they will reinforce the squad, but signing stars might be difficult.
Marotta said: "Italian football used to be the economic reference point, but it isn't any more. Today the market is dominated by clubs like Manchester City who can invest many millions. In Italy, those who invested heavily can no longer do it.
"We cannot be market leaders in this environment, but through organisation and the culture of football we must try to reduce the gap."