"We didn't invest to come in and control the club," Kroenke told the Telegraph. "I thought that we needed a strategic alliance with one of the big clubs. We did have lots of different opportunities presented to us to invest in European football. I didn't have the motivation to do it until Arsenal.
"It is such a great club, such an interesting club. If we are going to invest in a European football club, I wouldn't really want to invest in any other one. I know I'm supposed to say that, but it's the truth.
"I like the tradition of Arsenal. I love London. I have a lot of friends in the UK. I like the fact that we have such a following internationally. Arsenal helps me learn over here and I think what we have learned over here helps Arsenal. That's what motivates me. I like that part, to think we are all growing and learning."