Online Betting » Top Sign Up Bonuses for Online Betting

Top Sign Up Bonuses for Online Betting: Complete Guide for 2024

Mike McKean
Fact checked by: Dave Kuzio
Last Updated on 08.07.2024

Betting sign up offers provide excellent value for money as you get started at an online sportsbook. When you make a qualifying deposit or bet, you can access free bet credits to bet on your favourite sports and teams.

As there are lots of sports betting platforms to choose from, we have run through the promotions currently available to recommend the very best offers. Read on to learn about the welcome packages available at leading sports and discover the terms and conditions attached to each promotion.

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Check Out the Best Betting Sites with Sign Up Bonuses in 2024

3 of the Best Betting Sign Up Offers Today

If you’ve been browsing online sportsbooks, you might be feeling overwhelmed by all the choices available. You probably don’t have the time nor interest in signing up for every single site, which is exactly why you are searching for the best betting sign up offers in the first place. So without further ado, below is a comparison table some of the best betting bonuses, followed by an in-depth look at each promotion’s terms and conditions:

SportsbookPromotionMinimum DepositMinimum Odds
bet365Bet £10 for £30 free£51.20
UnibetUp to £40 money back special£101.40
ParimatchUp to £40 in free bets (choose from several welcome promotions)£5From 1.50

Bet365 – Bet £10 for £30 Free

Bet365 Sports Betting
Bet365 sports betting
Bet365 sports betting
Bet365 mobile sports betting
  • Hundreds of markets
  • Excellent live streaming options
  • UKGC licence
  • Low-deposit sign up bonus
  • Payment restrictions for bonus
  • Not the best value odds

Bet365 is among the most popular sports betting platforms, and you can get started today with £30 in free bets when you make a qualifying bet of just £10. Your bet must have odds of 1.20 or better, and the credits will remain in your account for up to 90 days.

With the bonus funds available, you can bet on a host of sports betting markets at bet365, including football news and events, basketball, and tennis markets. You can also use your free bet credits for live, in-play wagers.

With accessible conditions for your qualifying bet, it should be easy to claim your free bet credits. We also think that bet365 has done a great job in terms of offering a flexible time frame to use the credits. Many operators limit the use of free bet credits to 3-7 days after the initial claim; 90 days on the other hand is quite lenient and prevents rushed betting decisions.

Unibet – Up to £40 Money Back Special

Unibet mobile sports betting
Unibet mobile sports betting
Unibet Sports
Unibet sports betting
  • Available in lots of markets
  • Low bonus wagering requirement
  • Strong licencing credentials
  • Excellent mobile betting options
  • Not the best cash out value
  • Customer service limitations

Unibet is one of the best value sportsbooks available in the US and the UK with some excellent odds and great ongoing promotions to help you boost your bankroll.

The Unibet welcome bonus is a money back special that returns up to £40 back as a bonus if your initial bet loses, with wagering requirements of 3x. To qualify, your initial bet and deposit needs to be at least £10 and have odds of 1.40 or better. You also receive a £10 bonus to use at the Unibet Casino as part of the welcome package, with wagering requirements of 50x the bet.

The welcome bonus at Unibets functions as a timely insurance on your first bet, which is of course a perk. However, it may be disappointing for those searching for a sign-up bonus that is guaranteed to be credited to your betting account, win or lose.

Parimatch – Up to £40 in Free Bets

Parimatch Sports Mobile
Parimatch mobile sports betting
Parimatch Sports Betting
Parimatch sports betting options
  • Great value odds
  • Mobile betting for iOS & Android
  • SSL encryption for secure betting
  • Choice of several welcome bonuses
  • Limited number of payment options
  • No betting statistics provided

The Parimatch welcome package is a superb, as it gives you five options, depending on the sport you want to bet on:

  • Football – Bet £10, get £30 (minimum odds 2.00)
  • Horse racing – Up to £30 back in free bets if your first bet loses (minimum odds 3.00)
  • Combat sports – Bet £10, get £20 (minimum odds 2.00)
  • Tennis – Bet £10, get £40 (minimum odds 2.00)
  • Esports – Bet £10, get £30 (minimum odds 1.50)

When you create an account at Parimatch, you can choose which welcome bonus to access before making your selections. You can then take advantage of a host of ongoing promos for great value betting.

As you can see, Parimatch’s welcome bonus scheme is quite comprehensive, taking into account the different needs of its diverse punters. If you choose Parimatch, your mind will rest at ease knowing that you can pick a market specifically tailored to your betting preferences, a luxury that not every sportsbook offers to their newest customers.

The Different Betting Sign Up Offers Explained

As you can see from the best betting sign up offers above, there are lots of different types of new customer offers for betting at sportsbooks. In this section, we will explore the main types of sign up offers you may see as you explore our choices as well as other sites on your radar.

Matched Deposit

Among the most popular of all bookie sign up offers are match deposit offers. This offer is available to new customers and is usually tied to your first deposit. For example, the sportsbook might offer to match 100% of your initial deposit, up to a total of £100.

The bonus funds are usually added to your account in the form of site credits, which you can then use to bet on a host of sporting markets. To use this promotion, you typically have to make a minimum deposit when you open an account, and the bonus funds will only be available for a specific amount of time (perhaps seven days).

Bet X, Get Y

As we saw with Parimatch and bet365, one of our favourite betting sign up offers is the bet X, get Y promotion. For this promotion, you need to deposit a specific amount and then place a qualifying wager to access the bonus funds. For instance, a sportsbook might promote a ‘bet £10 get £30’ promotion. Here, you need to deposit and wager £10 to receive £30 in free bets.

As with all betting welcome offers, terms and conditions do apply. You need to look out for the minimum odds attached to this offer, and you should make sure that your initial bet qualifies for the bonus funds by placing a bet with odds that are equal to or higher than those stipulated in the promotion.

Because the bonus funds are issued as site credits, you will then need to wager them before making a withdrawal, as you can’t simply cash them out right away.

Free Bets

Free bet bonuses and offers are less defined than other betting sign up offers, and they take many forms. The most generous sportsbooks might offer a no-deposit free bet promotion, which could give you a £5 free sports bet to use as soon as you create an account. However, these types of free bets are not very common nowadays, and if they do exist, the free bet is quite small.

Alternatively, you might receive a free bet in the form of bet credits when you make a deposit and place a qualifying bet, much like the bet X to get Y example introduced above. Some sportsbooks even tie free bets to initial losses, which can be a good way to recoup some of your losing bets when you first sign up for a sportsbook.

Money-Back Bets

Money-back bets are betting welcome offers tied to your initial wagers, like the one we saw with Unibet. Sometimes misleadingly referred to as risk-free bets (no bets are risk free), money-back bets offer to return some or all of your stake if your first bet at the sportsbook loses.

For example, a sportsbook might offer a money-back special on your first wager up to £50 if it loses. Some betting sites offer money-back bets when one leg of an accumulator loses, while others attach money-back promos to specific events in horse races.

The key thing with money-back bets is to check the terms and conditions to ensure that you can recoup some or all of your stake with the initial bet that you wish to place.

Referral Bonuses

One of the best betting sign up offers is the referral bonus, but it targets primarily the sign up of others in connection with you. You can access a referral bonus by inviting your friends or family members to join the sportsbook. This offer works with a link that you can send directly from your account.

Then, when the person that you referred follows the link, signs up and creates an account, and makes a deposit, a specific amount of money will be added to your account in the form of free bet credits. This can be a good way to add free bets to your account as many referral bonuses are unlimited.

Some of our favorite betting sites

Bookie Sign Up Offers: Terms and Conditions to Be Aware Of

The best betting sign up offers are easy to access and don’t come with restrictive terms. That being said, you need to be aware of the following to ensure that you make the most of the promotion when online gambling:

Minimum Deposit

Practically every one of the best betting sites online stipulates the minimum amount that you need to deposit to access a promotion. This can be as low as £5, but it’s usually in the £10-£20 range. If you don’t make the minimum deposit, you will miss out on the welcome package.

Time Limit

There are two time limits to be aware of that might be attached to betting sign up offers. The first is how long you have to make a deposit and then make a qualifying bet after creating an account. The second dictates how long the bonus funds will be in your account before they expire. Make sure you check both so you can use the bonus bets before they disappear from your account.

Wagering Requirements

Though much more commonly attached to casino offers, you might also see wagering requirements linked to a sportsbook promotion. This indicates how much of your own money you need to bet before withdrawing winnings obtained from the bonus.

So, for instance, if an offer has 5x wagering requirements and you receive £10 in free bets, you would need to bet £50 of your own money before processing a withdrawal.

Withdrawal Terms

Most betting sites also clearly state the terms attached to all bonus withdrawals. You might see a withdrawal limit, which could, for instance, limit the amount that you can win from bonus funds capped at £100 or indicate the minimum amount that you can withdraw at a time. As touched upon, you should also check how long you have to use and withdraw your bonus winnings before it expires.

Mandatory Actions

As every promotion is unique, you might need to carry out a mandatory action to access a sportsbook welcome package. For example, you might need to enter a promo code when prompted, or opt-in by checking a box. Also, making a minimum deposit is an action that is required for most betting sign up offers.

Using the Best Betting Sign Up Offers in 2023 to Boost Your Bankroll

Betting sign up offers allow you to get started at sportsbooks with additional funds available. You can then use these free bets or site credits to place wagers on your favourite teams and sports for added value.

Ensure that you carefully read the terms and conditions attached to any new customer offers for betting that you plan to use, and always use the offer in good time before it expires. You’re now all set to get started with the best sportsbook offers available – sign up to a sportsbook for great value promotions to add to your bankroll.

Great betting bonuses of 2024

Betting Sign Up Offers FAQ

❓ What is a sign up bonus in betting?

In betting, a sign up bonus is available when you create an account at a sportsbook. These promos are only available to new customers, and they typically offer you free bets in the form of site credits when you make an initial deposit.

⭐ What are free bet promotions?

A free bet promotion is a bonus offered by a sportsbook that enables you to place a wager without using your own money. You are issued bonus funds that you can then use to place subsequent bets at the sportsbook.

🖥️ How do you get free bets on betting sites?

You need to create an account to get free bets on betting sites. You can then read the terms and conditions attached to each promotion, before carrying out the required actions to access the free bet credits.

🆓 How do I get free bets on bet365?

You can get free bets on bet365 by creating an account. You can then head to the “My Offers” tab to see which offers are currently available.

💰 Can you win money off a free bet?

Yes, you can win money off a free bet. Just be mindful that wagering requirements might apply and there may also be withdrawal limits attached to the promo.