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Umbro continue as West Ham kit partner

West Ham have confirmed a new long-term agreement which will see Umbro, the sportswear company, continue as the club's official technical partner until the end of the 2023 season, reports, www.sportspromedia.com/.

For the next four years, Umbro will provide all official the Premier League outfit's playing kits for all its teams, as well as training products and leisurewear for players and fans.

The sportswear brand will also produce a special commemorative kit to mark the club's 125th anniversary during the 2020/21 season. Work has already started on the design, with senior Umbro officials meeting with West Ham supporters to gather ideas and feedback.

West Ham vice-chairman, Karren, Brady said of the new deal: "Umbro have a legendary status throughout the world game and a long-established association with our club, and we are proud to have them on board as part of the West Ham family.

"Umbro understand the identity and soul of West Ham United. They are passionate about designing bespoke products that benefit our players technically and also create a sense of pride and affection among our supporters.

Sam Lucas, head of sports sponsorship at Umbro UK commented: "This extension is really exciting news for Umbro and we're proud to extend our deal with the club for the next four seasons. We feel that the Umbro brand has a lot of synergy with what West Ham stand for and that's the reason why the partnership has been a success.

"We're thrilled that we also get the opportunity to design and produce the 125th anniversary commemorative jersey, creating more lasting memories for the fans".

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Ian Ferris
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