Tottenham are determined to price Christian Eriksen out of a move to Real Madrid.
The Daily Mail says Madrid have, firstly, baulked at Spurs chairman Daniel Levy's valuing playmaker Eriksen at £130million even though the Danish midfielder will have just one year left on his contract in the summer.
And the Spanish giants are reluctant to get drawn into potentially protracted negotiations with the Spurs chief to reach a compromise over Eriksen.
Levy has replicated Chelsea's stance on another Madrid target, Eden Hazard, who has been valued at over £100m despite his current deal also expiring in 2020, by putting a huge nine-figure price tag on a prized asset.
And his feared reputation is now preceding him and making clubs across Europe think twice about trying to buy Spurs' best players.