Real Mallorca have received a social media boost from Takefuso Kubo's arrival.
The teenage Japan international has joined Mallorca on a season-long loan.
Marca says with the arrival of Kubo, Mallorca have seen their brand go worldwide as they tap into the Asian market.
Mallorca saw their Twitter following grow by 11,000, their Instagram interactions reach 250,000.
And their Facebook likes increased by 261 percent in the week after Kubo joined.