Real Betis have announced a new three-year shirt sponsorship deal with online broker Easy Markets worth a reported €2 million (US$2.2 million) per season, reports, www.sportspromedia.com/.
For the past two seasons Green Earth, an environmentally-friendly cryptocurrency company, has been Betis' main sponsor after signing a series of short-term contracts, but on the eve of the new season the club announced a long-term deal with the Cyprus-based trader.
The deal gives the Seville-based club a degree of commercial stability by agreeing a three-year contract with Easy Markets, which also covers primary branding across Betis' physical and digital assets.