PSG president Nasser Al-Khelaifi has called on UEFA to make the Champions League final more like the Super Bowl.
The Champions League final garners are far bigger worldwide audience than the NFL spectacle.
But Al-Khelaifi thinks UEFA could take lessons from how the Americans produce their showpiece event.
Speaking to The Athletic, Al-Khelaifi said he couldn't believe that the Super Bowl was a bigger event than the Champions League.
"The final should be bigger," he said. "I can't understand how the Super Bowl can feel bigger than the Champions League final.
"The Super Bowl, and the US generally, have this mindset, creativity and entertainment. That's what I have suggested, to have an opening ceremony to the Champions League, to have one match on the opening night where the winners take on a big team.
"Maybe it is not a good idea, but at least let's challenge the status quo. Each match needs to be an event and entertainment."