Melbourne Victory are pushing for the A-League to kick-off next season in October to avoid clashing with AFL finals.

The league's best supported club has suffered with dwindling crowds at the start of this season and club chairman Geoff Lord believes the best option, for the Victory and everybody else, is to delay the start of the season.

"The games ... in my view started too early and got caught up in the AFL finals," Lord said yesterday.

"They've been down interstate as well per game and I don't know whether the earlier start and longer season might have some impact. We need to get some blockbusters going to build some support."

Lord also believes a 22-game home and away season starting in October as well as a knockout cup competition would improve the league significantly.

"The smarter thing in Victory's view is they (A-League) actually limit the number of (league) games," Lord added.

"They could run a knockout cup and they might be able to sell it to free-to-air television. There's no reason why we can't play Wednesday twilight games and get through (the cup) in three or four weeks."