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Liverpool chief Ayre says first Asia then USA for promotion push

Liverpool commercial chief Ian Ayre has spoken of their push into the USA.

Ayre admits Asia is the focus, but the US market will soon be tackled.

He told liverpoolfc.tv: "In the US we've done literally hundreds of soccer camps and training schools and we will definitely focus on that. Asia is the focus for now but certainly not at the detriment of other markets."





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