The Canaries go into the Premier League season having won promotion from League One just 12 months ago.
"It is an exciting day for me and for the club," he told the Sunday Mirror. "It's a magical time for everybody connected with Norwich.
"They are all brilliant sides, every one of them in my mind, it's just a fantastic league to be in and I know how hard it will be to stay in; I really, really do. If you see last season, a team went down with 39 points and that's really, really tough.
"Our players will need to be hungry and to want to do well. I want that in my team and maybe that's part of the Scottish upbringing too.
"I wasn't born with a silver spoon in my mouth; things didn't come easy and I had to work for them.
"I know what it's like to have to work your way up; and it isn't easy. But that kind of start in life gives you a hunger and determination to do it - and you just hope you can transfer that hunger and desire to your players."