Klopp says he wants that even if they weren't wearing the club's famous all-red kit, observers would be able to tell it was them.
In an interview with Western Union, he said: “We have a few clear rules how we want to play, how we want to defend, where we want to defend, where we want to pass.
“It's not that we have a book and give it to read it, then you know it.
"These are the kinds of things; how lively are we? How positive? How brave?
"Absolutely important for the boys, through all the ranks and through all the teams.
“Is a 10-year-old too young for it? I'm not an expert. It's not that intense actually, it's just a specific way. But 17, 18, 19, 20 you are for sure old enough and that's exactly the moment.
“My dream was always that we can play in any random shirt but if you watch us playing you say, 'Ah, that's Liverpool.'
"The identity is that clear that everybody would say 'Oh, that's Liverpool.' That's what we try."