Chelsea boss Guus Hiddink is making the FA Cup a priority.
Chelsea host Scunthorpe today in the third round.
"Of course Chelsea are always going for the top positions," Hiddink said. "But this season it's very difficult. We now have to focus on what's coming up and this is the FA Cup.
"The impact of the FA Cup worldwide is huge. You get the reaction from, let's say Australia through to Asia, to the west coast of the United States.
"When you are about to win a trophy, that is very nice. The FA Cup is up there but I've also won the European Cup which was a huge achievement.
"With Real Madrid we also won the World Club Cup which has another image to what it has now. I considered that as a huge achievement as well."