Football fans are increasingly using mobile devices to engage with video content, news sites and betting services, according to data revealed today by Goal, owned by digital sports group PERFORM, reports fcbusiness.co.uk.. Football fans in Great Britain now spend an average of 2 hours per week watching sport content via an internet enabled mobile device, and 1.6 hours per week reading sports related content on a smartphone or tablet.
The report shows that 27% of football fans in Great Britain follow the sport on a mobile device and that of those who attend live matches, 39% of them use a mobile in the build up to, during or after a game.
The types of content accessed by football fans on mobiles includes reading team news, watching video previews or commenting on a match via social networks. 40% follow live scores / text commentary of other events via a website or app.
Goal also revealed that 23% of football fans who use a mobile on match day do so to place a bet via a website or app.