Real Madrid has launched a subscription-based service on social media platform Facebook, reports SportBusiness.
Madridista Nation is designed to be an exclusive Facebook community for the club's fans, offering photos, videos, exclusive content and special stickers. Real Madrid has priced membership at €2.49 ($2.77) per month.
Membership will allow Real fans to display the club's crest on their Facebook account, while exclusive prizes and special discounts on merchandise will be offered.
Level 1 membership costs £0.99 (€1.14, $1.27) per month in the UK and gives users access to bespoke emojis and loyalty badges, as well as two live shows every match, pre- and post-match interviews and exclusive community posts.
Level 2 membership costs £2.99 per month in the UK and includes all the features of Level 1 as well as others such as U18s and U23s match highlights, weekly preview and review shows and content from the training ground.
