As featured on NewsNow: Football news

Brisbane roar milk more sponsorship deals

Brisbane Roar has announced the expansion of its partnership with 'Australian number one milk and dairy brand', Pauls, reports, www.sportspromedia.com/. Pauls will join other Brisbane Roar partners, including principal partner The Coffee Club, on players' home, away and alternative shirts.

Pauls' logo will be featured on the sleeve of the players' shirts. It will also continue as the naming rights sponsor of the club's community soccer programme, the Pauls Roar Active Programme, which is designed to keep children active.

Roar have also announced insurance company Steadfast Group as a new platinum partner. The company's logo will be featured on the back of the players' shirts, including the Hyundai A-League, Westfield W-League and the Foxtel National Youth League teams.

The new kit will be launched on 10th September.

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