Turner's Bleacher Report brand has signed a multi-year deal with Major League Soccer (MLS), as well as the US Soccer national governing body, for digital content development and distribution, reports, www.sportspromedia.com/.
The new agreement, which according to Forbes is worth a low seven-figure sum, will see Bleacher Report publish content across its digital channels in a bid to reach new fans. The deal also apparently creates the potential for additional revenue through branded content opportunities
Bleacher Report will now also gains access to digital highlights content from US men's and women's national soccer team matches as part of the new deal.