Chelsea attack Man Utd dominance in South Korea with Chu-Young Park bid

Chelsea's imminent deal for South Korea World Cup star Chu-Young Park could boost their commercial division.

The Sun says the Monaco striker's representatives met with Blues boss Carlo Ancelotti, sporting director Frank Arnesen and chief executive Ron Gourlay before their opening-day 6-0 win against West Brom.

The deal could give Chelsea a chance to break into the lucrative Far East market, where Park is second only to Manchester United's Ji-Sung Park in terms of stature.

Chelsea will play against a Thailand All Stars XI in Bangkok next summer as part of their pre-season preparations and may go on to tour South Korea.

If Park was playing then the club could charge up to £2m in match fees which, along with increased shirt sales, would make the deal virtually self-sufficient.

And the Premier League champions also hope it would encourage sponsors Samsung - whose current deal runs until the end of the 2012-13 season - to extend their contract.

 
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