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Carling to sponsor live SPL matches

Submitted by Anonymous on Thu, 07/29/2010 - 04:41

Brewers Carling will sponsor live broadcasts of Scottish Premier League (SPL) matches on the Sky Sports and ESPN pay-television channels in the UK, reports Sport Business.

It covers the 2010-11 and 2011-12 seasons.

Carling branding will appear in the opening and closing sequences of match programmes, on either side of commercial breaks, during matches, also around online coverage of the SPL on ESPNSoccernet.com and the Sky Sports Network.

Sky and ESPN will each show 30 live matches from the SPL in each of the two seasons covered by the deal.

Sky’s first live match of the 2010-11 season is Inverness Caledonian Thistle v Celtic on August 14.

ESPN’s first match is Motherwell v Hibernian on August 15.

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Comments (1)

Submitted by didutz (not verified) on Fri, 02/10/2012 - 10:28.

I think that they will succeed to make a good thing from this and it will certainly be better in the near future.
Asigurari RCA

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