Wigan Athletic boss Roberto Martinez insists the club's future is bright in terms of support.
Not only is their most expensive adult season ticket £295, they have targeted schools with success.
Martinez told the Daily Mail: "In terms of the future we have the highest number of youngsters as season tickets holder in the Premier League. I think it is about 20 per cent of Wigan's population at under 16 are season ticket holders, so there are many, many positive signs."
Martinez was a player at Wigan and knew what the old Springfield Park was like.
"We have trebled our crowds but never lost our family feel," Martinez adds.
"If I am not wrong we have 11,000 season ticket holders, which is a seventh of Wigan's population. If other football clubs had that ratio, their grounds would not be big enough.
"From the inside, we know that where we were 10 years ago to where we are now, it's a great achievement."