West Ham United boss Sam Allardyce is preparing a January bid for Heerenveen striker Alfred Finnbogason.

Allardyce is determined to find a quality centre-forward signing for the winter market and has settled on Iceland international Finnbogason as his priority.

Finnbogason recently changed agents as he prepares to leave Heerenveen for a bigger stage.

Along with the Hammers, Aston Villa and Newcastle United are also interested in the striker.

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