Pardew is thrilled to have signed Sturridge on loan for the rest of the season from Liverpool.
The Albion boss said: “He knows he has a better chance here of starting games than at Liverpool. Sometimes if you are only getting bit-parts in games it can be demoralising and your focus goes.
“I think he is very much focused on his work and I have really enjoyed the moments I have had with him in terms of talking to him and getting to know him.
“Already he showed a couple of flashes at City but we have seen more than that on the training ground.
“I have already seen little flashes that have not just lifted me but everyone at the training ground because he can do things with the ball that are special. If we can see that on the pitch I think our fans are going to be very excited by him."