My tribe

Wells Fargo and MLS agree financial tie-up

Major League Soccer (MLS) and its commercial arm, Soccer United Marketing, have agreed a sponsorship deal with US financial services firm Wells Fargo, reports, www.sportspromedia.com/. The multi-year tie-up sees Wells Fargo become the exclusive retail banking and commercial lending sponsor of MLS.

The San Francisco-headquartered firm will have the right to use MLS intellectual property to promote the partnership, while the deal also includes field-level signage at games and advertising exposure via national broadcasts and online.

The deal, financial terms of which were not released, also includes a host of philanthropic elements.

About the author

Dave Williams

Have your say
  • Add your favourite leagues and clubs
  • Build your own personal news stream
  • Easily share your favourite stories
  • Connect with what your friends are saying

Select your favourite
leagues and clubs
to get started.

Already part of MyTribe?