Watford skipper Troy Deeney won't allow Premier League success go to his head.
Deeney has been impressive this season, despite his lack of goals.
He told the Daily Star: "I've put down roots in Watford and that's cost me a few quid.
"The prices here aren't like back home so I've had to go to donate some blood to get some money!
"And you will still see me in Asda. I'm not one of those big-time guys who goes to Waitrose.
"I still go to Asda and try to get the offers. Two-for-one and all that."