Liverpool are ready to hand Fernando Torres a bumper new deal. The News of the World says Torres will be offered the chance to become 'the face of Liverpool' to fend off mega bids from Manchester City and Barcelona.
The Merseysiders are in talks with the striker's advisors to massively enhance Torres' commercial earnings as they try to kill off speculation about his future.
Torres signed a £100k a week four year deal last summer, but the terms will be made much more lucrative following this summer's World Cup.
Liverpool want to provide substantially greater rewards on Torres' image rights as he's marketed as a Kop icon around the world.
It would be the most profitable player specific commercial deal in Anfield history, recognising Torres' hero status as critical to Liverpool's enduring global popularity.