Sunderland chairman Niall Quinn has admitted his worst moment of last season was the Tyne-Wear derby defeat to Newcastle at St James' Park.
The Irishman, twice a winner at St James' Park as a player, was on the losing side on his first visit to the Magpies' boardroom as a Michael Owen double secured victory for the Magpies on April 20.
Asked to name his worst moment, Quinn said: "I would have to say after the Newcastle result away.
"To see their chairman Chris Mort come into the boardroom at St James' Park doing the conga, that was hard to take."
Quinn's comments came as he was asked to reflect upon his side's first campaign back in the Premier League by the club's official website.
His best moment came on the opening day of the season which, perhaps fittingly, ended with an injury-time Michael Chopra winner against Tottenham at a packed Stadium of Light.
Quinn said: "It would have to be kick-off on the first day of the season against Tottenham Hotspur - massive crowd, back in the Premier League - it was what I attempted to make happen here and become a part of.
"I was as proud as hell of the football club."