Stoke boss Tony Pulis is ignoring the club's critics and advising his chairman to do the same. The Potters took another step towards securing a place in the Barclays Premier League for a fourth successive season by beating Newcastle 4-0 on Saturday.
That coupled with an FA Cup semi-final clash against Bolton at Wembley to look forward to means the Potters must be doing something right even if their critics deride their physical approach and a reliance on Rory Delap's towering long throws.
Chairman Peter Coates has declared publicly there was a lot of garbage talked about their style of play.
Pulis said: "I will speak to Peter and tell him off. In this country we take far too much notice of what other people say instead of believing in what you do and believing your own eyes.
"If people want to say things about you, whether they are complimentary or not, it makes no difference. You have got to get on and do what you believe in.