Stoke City will have charity organization 'One Goal' emblazoned across their jerseys when it competes in next month's Barclays Asia Cup.
The tournament, which also features Arsenal, Everton, and a select Singapore XI, kicks off on July 15.
Stoke chief executive Tony Scholes explained the move to replace major sponsor Bet365 as the club's shirt sponsor for the tournament was to endorse the message of One Goal, a campaign that aims to use the power of football to raise awareness of child malnutrition in Asia.
"It's a staggering statistic that one quarter of Asia's 350 million children under the age of five are underweight" Scholes told Stoke's official website.
"One Goal aims to use the power of football to promote, fund and push for programmes to be introduced that will look to make that statistic history.
"Football is enormously popular in Asia and we're delighted to be able to use our participation in the Barclays Asia Trophy 2015 to help publicise and endorse the One Goal message."
Stoke agree unique shirt deal for One Goal child malnutrition charity at Barclays Asia Trophy http://t.co/apMkmlA5Anpic.twitter.com/rr92TkfBX4
— Stoke City FC (@stokecity) June 30, 2015