Former Manchester United captain Bryan Robson has been confirmed as an ambassador for the club.
He will help the Premier League champions to 'promote its commercial and charitable aims' for an initial period of 12 months.
He told the club's official website: "I'm delighted to have the chance to work alongside Sir Bobby Charlton and to be such a central part of Manchester United's future.
"Since signing for the club in 1981, it has always been special to me.
"I enjoyed the happiest and most memorable times of my career at Old Trafford and it will be great to play a role in making the club even more successful."
United chief executive David Gill said: "Bryan Robson was the outstanding player of his generation. Skilful, fearless and totally committed, he is someone who remains close to the hearts of anyone who saw him play.
"His relationship with Manchester United supporters is second to none and I look forward to working with him for the benefit of the club, the team and the fans."