ChampionshipCardiff City are considering a rebranding which could mean a change of colour and a significant cash injection, BBC Wales Sport understands. This may involve the team playing in red instead of their traditional blue.
The club's Malaysian investors believe red is a more dynamic colour for marketing in Asia, as well as of more national significance in Wales.
While the shirts and club badge could change colour, Cardiff City sources categorically deny that the club - whose nickname is "the Bluebirds" - will become known as "the 'Red Dragons''.
