Former Liverpool chief Christian Purslow senses a cultural shift at Anfield.
The real bonus for Liverpool will be the impact that Champions League qualification will have on Brendan Rodgers' recruitment policy this summer, according to Purslow.
"The principle financial effect of this season will be that they are going to be in the Champions League next season. This will deliver an extra £25-30million of revenue," Purslow told Sky Sports.
"John Henry has always said his model is to spend what you earn, to invest the natural level of revenue that the club generates. The extra revenue will allow them to be a little more expansive in their recruitment.
"The agenda had moved away from who will Liverpool lose this summer to 'who do we expect Liverpool to sign now they are back in the Champions League?'
"Of course if you buy top-star players on five-year contracts and then find that you are only in the Champions League for one season then that can lead to problems. That trap has caught out many badly run clubs in the past; I don't for one moment see Liverpool falling into that trap."
