PR guru Max Clifford says Manchester United striker Wayne Rooney's career will not be affected by allegations about his private life. Despite the lurid headlines in two Sunday newspapers, Rooney is set to travel to Switzerland on Monday for England's Euro qualifier.
Clifford said: "The only thing Wayne Rooney has to worry about is his wife, whether she like all the others, is prepared to accept her husband's alleged infidelities.
"Nobody in football gives a monkey's as long as he's winning on the pitch.
"Man United fans love him. He could be a mass murderer as long as he's scoring goals.
"(England manager Fabio) Capello can't demote him because that would mean he couldn't play and the team needs him.
"Rival fans will have something else to shout about, but so what?"
Clifford said Rooney's sponsors were also likely to stick with the player, adding: "Will it stop people drinking Tiger Beer? No. Will it stop people buying Coca-Cola? No. Will it stop parents buying Nike for their children? No."
Clifford continued: "It's almost expected that if you are a Premier League football star you're going to be playing away.
"It's become a pantomime. It's a farce. It's as if it doesn't really matter."