The Major League Soccer (MLS) Portland Timbers and Alaska Airlines today announced that Alaska Airlines is the teamâ€™s official airline. The multi-year deal is highlighted by the Alaska Airlinesâ€™ logo prominently featured on the teamâ€™s jerseys beginning with the Timbersâ€™ debut MLS season in March 2011.
â€śTodayâ€™s announcement is a significant and defining moment for the MLS Timbers,â€ť said Merritt Paulson, president of the Timbers. â€śAlaska Airlines as a jersey partner is a perfect marriage for us. Alaska has strong local roots, shares our unwavering commitment to outstanding customer service and offers unique promotional opportunities for our organization.â€ť
As part of the sponsorship, the airline will support the new Portland Timbers Community Fund, partnering with the team on several youth-based fitness and educational initiatives. Additionally, the airline will donate 25 game-day tickets to underprivileged Portland-area youth at every home game as part of the Timbers â€śTickets for Kidsâ€ť program. Alaska Airlines also will be the presenting sponsor for all MLS Timbers youth soccer camps.
â€śWith Portland roots going back more than three decades, Alaska Airlines is honored to be the MLS Timbersâ€™ jersey sponsor,â€ť said Alaska Airlines President Brad Tilden. â€śSupporting Portlandâ€™s hometown soccer team is the perfect fit for Alaska Airlines and the 2,300 Alaska Airlines and Horizon Air employees who call the greater Portland area home.â€ť