Torino have announced a new partnership with coffee brand Segafredo Zanetti, www.sportspromedia.com/.

The Italian company will become the Serie A outfit's official coffee partner, linking with a club that boasts seven domestic championships and five Coppa Italia titles.

As part of the agreement, Segafredo's coffee will be made available in the hospitality areas at the team's Stadio Olimpico Grande Torino home, while it's branding will also be visible on pitchside LED boards, giant screens and the backdrop for pre and post-match interviews.