New Fulham owner Shahid Khan has ruled out rebranding the club name in the wake of Hull City having added Tigers to their name. One of his immediate goals is to create a links between Fulham and his NFL franchise Jacksonville Jaguars, but is keen to stress such a tie-up will see both retain separate identities.

"We won't be becoming Fulham Jaguars," he said.

"I don't think they are the things [we would change].

"Fulham Football Club is how it was way before my lifetime and that is hopefully how it will be a long time after I am gone.

"Both Fulham and the Jaguars really have to operate as their own entities and they have their own core fans and obviously the sports are unique.

"We want to look for areas where they can work together and I think most of those are going to be on the business side.

"Anything historical like that, I absolutely have no intention of messing with."