Fast food chain KFC has renewed as the official sleeve partner of Melbourne Victory for two years, reports SportsPro.
KFC has been a partner of the Hyundai A-League outfit since the leagueâ€™s inception eight years ago. Its logo will continue to appear on the sleeve of their playing jerseys until the end of the 2014/15 campaign.
President of the KFC Franchisee Association of Victoria, Mitch Glanville, said: â€śWe had absolutely no hesitation in extending our relationship with Melbourne Victory and see the long-standing partnership as immensely beneficial to both parties.â€ť
â€śThis relationship has certainly stood the test of time, added Melbourne Victory managing director Richard Wilson, â€świth KFC having been with us since day one of the competition and we are extremely grateful for their on-going support.â€ť