Melbourne City have entered into a three-year commercial partnership with online travel agency TripADeal, reports, www.sportspromedia.com/.
Under the terms of the deal, TripADeal will become City's short sponsor until the end of the 2019/20 A-League season. The Byron Bay-based company will also collaborate with the Blues to create regular shared content on their website.
TripADeal will also have a strong brand presence on pitchside LED bands and step-and-repeat boards at the club's home ground, the AAMI Park.
The financial terms of the agreement have not been made public.