Manchester United has signed a new multi-million pound sponsorship deal with Swiss watch manufacturers Hublot.
Hublot, which provided the timing at Euro 2008, has paid a reported £4m for a three-year partnership deal with the Champions League holders.
It joins Saudi Telecom, Budweiser, and Seoul Metropolitan Government as sponsors who have committed themselves to Manchester United this season.
The Swiss firm will now have its brand name around Old Trafford stadium.