Manchester United boss Sir Alex Ferguson has revealed he doesn't need to motivate his most experienced players.
"They answer themselves. But to the ones who have won their first trophy, they need to ask themselves - will that be enough?
"If you achieve anything it creates excitement, develops you as a person and gives you the understanding not to lose and to go on and win again."
He also told the Mirror: "After you have won a trophy, you enjoy it but the next day it leaves you and the hard works begins again. You're looking for the next one, the next challenge and that is what drives the best players on."