Premier League champions Manchester City have added yet another company to their growing portfolio of partners, signing a two-year regional deal with MTN Cameroon, reports, www.sportspromedia.com/. MTN becomes City's official telecoms partner in Cameroon and will have a host of licensing and marketing rights to the team in the territory. It will also have access to stats and audio and video content produced by the club.
Additionally, MTN, which has around 10.2 million subscribers, will offer its customers the chance to win exclusive experiences, such as behind-the-scenes coaching sessions and match tickets.
"In MTN Cameroon, we have found a key strategic partner in Africa whose reputation for delivering innovative, simple and accessible communications solutions, has made them the leading telecommunications provider in the country," said Tom Glick, City's chief business officer.
"We are delighted to welcome MTN Cameroon on board and look forward to engaging with our Cameroonian fans over the coming seasons."
