Liverpool have announced a partnership with social media platform Snapchat, giving users of the app access to a club-themed lens, reports, www.sportspromedia.com/.

The lens - an integrated graphic that can be added to photos taken on the app - will be available throughout the UK until 22nd January and at Anfield for the entirety of the 2016/17 season.

Snapchat also has partnerships in place with the likes of the National Football League (NFL) and the Ultimate Fighting Championship (UFC).