Liverpool owner John Henry is seeking naming rights partners for the redevelopment of Anfield.
The Mirror says Henry is currently in Dubai, where he is exploring potential partnerships with sponsors over naming rights for the redeveloped Anfield stadium.
The American businessman wants the club to develop closer ties with the region to exploit commercial opportunities in the area.
However, he has always ruled out selling a stake in the business to Middle East investors.
The Reds' chief commercial officer Billy Hogan recently said: "We wouldn't consider selling naming rights for the stadium as a whole but in terms of the name of the Main Stand that's something we will look at.
"We'll be looking to bring in a number of new partners. A naming partnership for the stand would make sense."
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