Liverpool launch Spanish language Twitter
The clubs official website has revealed Liverpool have launched today a Spanish-language Twitter account to help connect with supporters in Spain and Latin America. @LFCEspanol, the new official Twitter account, is managed between Spain, South America and Liverpool and tweets exclusively in Spanish.
As well as tweeting all the news from the club in Spanish, @LFCEspanol will also conduct exclusive Twitter interviews with first-team players and before every game, the account will also inform fans where they can watch the game on television in Spain and across the whole of South and Central America.
In November, Liverpool introduced @ThaiLFC, an official account for fans in Thailand, and @OfficialLFC_ID, an account for supporters in Indonesia - the club's first two international Twitter accounts.
Less than two weeks ago, the club also launched an official presence on the Chinese social media platform Tencent.
Further local language official Twitter accounts are planned to launch in 2013.