Former Liverpool manager Brendan Rodgers believes the Merseyside club must find a balance between building a successful business as well as a winning football team.
Rodgers said he felt the club's owners Fenway Sports Group are currently too focused on making money, with the Reds' on-field performances suffering as a result.
"Well I think it is probably a little difficult at the moment. I didn't have any problem working under one [a transfer committee]," Rodgers told beIN Sports.
"The club needs to look at it and decide whether they want a business model or a winning model.
"A winning model would mean trying to get the best possible players that you can, at whatever age they are, it doesn't matter.
"Some clubs will go into work and have that in mind. Others will think it is about buying a player, developing and improving them and then selling them on for a much greater fee, as opposed to getting the best possible player, irrelevant of his age, in order to win.
"This is the way it is going, some clubs operate with the model of football being a business and they will want to do the best they possibly can, but it will always be about getting a young player in, improving them and having a sale and value that is greater when they got them.
"Other clubs will be in the market to just buy the top talents, irrespective of what age they are, in order to look to win. I think the best clubs must get the balance between both [models]."